Locally, without insurance.
Glasses start at just $39 with standard lenses or only $89 with digital progressive lenses.

All Rx lens types available: Progressives, Transitions™, Polarized, Blue-filter, Thin & light and more. High astigmatism or prism Rx’s? No problem.​​​​​​​​​​​

Hassle free service: ​​​​​​Save time, skip the upsell and get what you really need — your glasses just the way you like them. No appointment or insurance needed. ​​​​​​​​​

Relens your frames: Replace scratched or outdated lenses in your favorite frames. Turn them into sun, reading, computer glasses or an extra everyday pair.​​​

Experienced Opticians: Make sure your glasses are properly fit for the way you use them. Our Opticians each have decades of experience and make sure you love your glasses.​​

Faster turnaround time: Over 90% of orders are ready for you in 7 days.​ No one wants to wait weeks for their glasses. It’s a priority for us.

Can’t make it to New Baltimore? Save a trip. Get new lenses by mail. We’ll email you a shipping label to print to send us your glasses to get your lenses replaced.

We’re Opticians — optics & eyewear people. We noticed that practically everyone is unhappy with the way they’ve been buying glasses.

High prices, Insurance, medical offices and slow service all add up to one big hassle.

We decided to simplify and focus on quality optics, a quick easy experience and great lab-direct prices.

If you know what you need already you can order new lenses in just a few minutes — or you can spend as much time as you need choosing frames with honest opinions and no rush.

We offer surprisingly low prices through a unique approach that eliminates the hassle, expense, and pricing games that are all too common at most eyewear providers today.